Marketing and Advertising Services
With over 12 years experience in Holiday Let Management we are proud to be able to offer you a comprehensive and efficient service at highly competitive rates.
We offer the following services for 10% of the taxable revenue* for the property.
So what is Included ?
- Provide advice on insurance, finances and tax relief, linen, pricing etc
- Maintain a booking management system showing all your bookings and income (you will have viewing rights to the system).
- Create and manage marketing on all appropriate platforms e.g. Booking.Com, Airbnb, Expedia, Cottages.com and other specialist platforms where appropriate. I am an Airbnb super host so get prime advertising placement for my properties.
- Assistance with the creation and updates of your web site if you choose to have one for the property (with an online booking system – to allow direct bookings and avoid payment of fees to booking.com etc ).
- Update pricing and online calendars for the above platforms (calendars must be updated across all platforms as soon as a booking is received to prevent double bookings).
- Take bookings online and by phone or email and process payments (1.5% charge for card payments).
- Send booking confirmation emails, pre-arrival emails and post stay review requests to guests
- Send you monthly reports on Bookings Received and taken
- Provide Additional Reports as required e.g.
- Payments Received
- Payments Outstanding
- Bookings YTD
- Bookings past 12 months
- Income for the tax year
- Etc.
- Send weekly housekeeping reports (information for the cleaners).
- Answer all booking and pricing enquiries (phone and email).
- Answer guest queries about their stay
- Collect guest data and send mailshots to previous guests to encourage repeat visits.
- Create a Facebook page and use this for marketing.
- Collect and chase money from guests.
- Refer guests from other properties if they cannot accommodate them.
- Advertise for and organise Winter Let tenants if you choose to do this.
And What is Excluded ?
- The cost of paid advertising e.g. Facebook, Google ads and other paid advertising.
- Maintenance and Cleaning (see below).
- The cost of the initial web site creation (but web site maintenance is included).New Paragraph
*Taxable revenue excludes the commission paid to Booking.com, Airbnb etc where it is deducted at source.